The CMO’s Guide to: The Social Landscape

I liked the following chart on Brad Einarsen‘s office wall at Klick and asked for the source. It’s 97th Floor’s take on 10 social network choices.
CMO The Social Landscape 1CMO The Social Landscape 2

Your website is just a hub. The spokes may matter more as the Web returns to what the Internet has always been great for… discussion:

1. Today 80% of the social community’s engagement with content now happens somewhere other than the site on which content originated.

2. By The Numbers: Twitter Vs. Facebook Vs. Google Buzz

  • email
  • Facebook
  • Twitter
  • del.icio.us
  • Google Bookmarks
  • LinkedIn